Cornell / Johnson Essay Topic Analysis 2009-2010 » Clear Admit: MBA Admissions Consultants Blog

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Essay Topic Analysis
Below are links to our comments on some of the top programs' essay topics.
The Career Goals Essay*
Berkeley / Haas
Chicago Booth*
CMU / Tepper
Columbia*
Cornell / Johnson
Dartmouth / Tuck*
Duke / Fuqua*
Harvard*
Indian School of Business
INSEAD
London Business School*
MIT / Sloan*
Michigan / Ross*
Northwestern / Kellogg*
NYU / Stern
Oxford / Said
Penn / Wharton*
Stanford GSB*
UCLA / Anderson*
UNC / Kenan-Flagler*
USC / Marshall
UT Austin / McCombs
UVA / Darden*
Yale SOM*
* denotes '10-'11 commentary

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Columbia
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MBA Programs: North America
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Berkeley / Haas
Boston College / Carroll
Carnegie Mellon / Tepper
Chicago
Columbia
Concordia
Cornell / Johnson
Dartmouth / Tuck
Duke / Fuqua
Emory / Goizueta
Harvard
HEC Montreal
Indiana / Kelley
Michigan
MIT / Sloan
Northwestern / Kellogg
New York / Stern
North Carolina / Kenan Flagler
Notre Dame / Mendoza
Pennsylvania / Wharton
Queens
Stanford
Syracuse / Whitman
Texas / McCombs
Thunderbird
Toronto
USC / Marshall
UCLA / Anderson
Vanderbilt / Owen
Virginia / Darden
Washington University in St. Louis / Olin
Western Ontario / Ivey
Yale

MBA Programs: Rest of the World
As there is some variety in the length of international MBA programs, we have denoted the length of the program next to its name (1 = one year; 2 = 2 years). If an MBA Program is not listed, please e-mail and we will be happy to list it.
AGSM (Australia) 2
Cambridge / Judge (UK) 1
CIEBS (China) 2
Cheung Kong Graduate School of Business (China) 1
Cranfield School of Mgmt (UK) 1
ESADE (Spain) 1 or 2
HEC (France) 2
Hult (UK) 1
IESE (Spain) 2
IMD (Switzerland) 1
INCAE (Costa Rica) 2
INSEAD (France) 1
IPADE (Mexico)
ISB (India) 1
London Business School (UK) 2
Manchester Bus. School (UK) 2
Melbourne (Australia) 2
Oxford / Said (UK) 1
Rotterdam (Netherlands) 1
Tsinghua IMBA (China) 2
University of St. Gallen (Switzerland) 1

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AACSB International
Association of MBAs
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gradschools.com (worldwide)
Infozee
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Thursday, August 13, 2009

Cornell / Johnson Essay Topic Analysis 2009-2010

Today we’ll take a moment to comment on Cornell’s MBA application essay topics for the coming admissions season. The admissions committee has decided to keep its required essays the same as those from the previous year, including the unusual life story/table of contents prompt it introduced some time ago. With just three required questions, Johnson’s is among the shorter business school essay sets; careful thought should be given to selection of examples and topics covered in Essays 1 and 3 to ensure that you are presenting a well-rounded picture of your candidacy.

Essay 1: Describe your greatest professional achievement and how you were able to add value to your organization (400 words)
This is your fairly standard workplace achievement question. When selecting a topic, make sure that you are choosing a story that highlights your interpersonal skills and ability to work with others in addition to your capacity to effect positive change. Keep in mind that there are two main points you’ll need to cover: the impact you made on your organization and the process by which you brought this about. It’s important that you provide quantifiable details and present the reader with a before and after picture to really illustrate the significance of your contribution. In addition to this, you’ll want to explain the thought process behind your approach and the steps you followed, as the explanation of your reasoning is really what’s going to show the adcom that you possess the skills and knowledge that would enable you to replicate this level of impact in another job and make a valuable contribution to the business school itself.

Essay 2: What career do you plan to pursue upon completing the MBA and why? How will the Johnson School help you achieve this goal? (400 words)
This typical MBA career goals essay requests that you articulate your professional objectives and reasons for your interest in the school, and poses the added challenge of doing so in 400 words. Economy of language will be key here, as you may need to provide a very brief overview of your career to date in addition to the requested information, so as to establish a basis for your goals and demonstrate that you would bring a valuable perspective to the MBA classroom. There won’t be any room for a discussion of the general merits of a business education here – it will be crucial to include a significant amount of school-specific information to prove that you’ve done your homework on Cornell and are sincerely interested in the program.

As is the case with most schools, demonstrating an understanding of the unique merits of Johnson’s program is crucial to an effective response to this question. Taking the time to learn about the school’s curriculum, special programs and extracurricular activities – whether through a visit to campus, conversation with alumni or reading the Clear Admit School Guide to the Johnson School at Cornell – will pay dividends here.

Essay 3: You are the author for the book of Your Life Story. Please write the Table of Contents for the book. (400 words)
This unusual new prompt calls for a high-level and non-narrative overview of an applicant’s life to date. Of course, there’s still a good deal of room for strategy and creativity; while the structure is set, candidates are free to decide which eras or events to highlight, how to title each chapter, and so on. Though relying on a list format might be a viable approach, candidates will likely get more mileage out of this essay by structuring information in paragraphs or a series of sub-sections under broad chapter headings, offering a description of that “chapter” in your life and drawing out the important themes of the story.

As for the content itself, the admissions committee is likely looking for a sense of each candidate’s background, as well as his or her trajectory and growth over time. Touch on those events and accomplishments that are most meaningful and important to you, highlighting the ones that have shaped your personal development. Remember, though, that this is a b-school application, so you will also want to share information that is relevant to your current work and your future objectives without too much repetition of points raised in your other essays.

# posted by Clear Admit @ 3:23 am in Essay Topic Analysis, School: Cornell / Johnson

One Response to “Cornell / Johnson Essay Topic Analysis 2009-2010”

Yash Says:
October 11th, 2009 at 1:31 pm
for Essay 1 : I am a social entrepreneur..I am running my company. how to I address this question as I work for common people and not an organization.

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