This week in our edition of Campus Chronicles we turn our attention to The Monroe Street Journal at the University of Michigan’s Ross School of Business.
The Monroe Street Journal reports the creation of two new electives within Ross’s MBA curriculum. Designed to give students exposure to global business, these courses offer students another lens through which to consider current issues related to globalization. The first course, Bridging in the Globalized World – Turkey and the European Union, allows students to consider a country separate from East Asia and India – regions normally considered in the context of globalization. An array of issues will be considered, ranging from “cross-cultural management, global leadership, brand management in emerging economies, the effect of potential radical shifts in monetary and regulatory policy on local markets and foreign investments, and the diffusion of green technologies.”
The second elective course, Legal Strategies for Intellectual Property Rights Protection in China, considers the intellectual property rights challenges that firms confront in foreign areas. Teaching students how to “plan their firms’ business activities so as to maximize the protection of their firms’ intellectual property (IP) assets in China,” the course will enable students to examine strategy surrounding a country with an increasing global business presence and legal systems significantly different from those found in Western countries.
On the Admissions side of things, Ross is prepping for the “Discover Ross” Prospective Student Weekend, which will run from October 30th to November 1st. This recruitment event is the “first event of its kind for students interested in improving the representation of women in business school” and is open to any applicant committed to the advancement of women in management. Over 60 prospective students will participate in the events, which include panels, workshops, and social events designed to provide information regarding the paths that Ross women have taken in the business world. The Office of Admissions looks to make this an annual event, and students Ginny Lee and Sarah Klainer state, “We are thrilled to have this opportunity to provide a more intimate window into the programs, collaborative culture and community that make Ross such a special place to be.”
