Welcome back to Campus Chronicles, our regular review of student newspapers from the leading MBA programs. This week we turn our attention to Chicago’s Chibus and MIT’s Fifteen to check what is happening on campus as reported in the schools’ newspapers.
Chibus reports the creation of a student investment fund by two GSB students, Jody Goehring and Wyatt Cavalier (’09). The investment fund, managed under Lakeshore East Partners LLP (LSE), has exceeded initial expectations through seeking “absolute returns via a relative value strategy through a top-down approach that recognizes and exploits systematic trends, inefficiencies, and market conditions,” and initial investments are “identified via a bottom-up, fundamental approach which will identify issues that are trading at a discount of 30 percent or more of their market value.” Goehring declared that his team wishes to take advantage of the latest market turmoil as well as of some certain secular trends, and so far the fund has met with a great degree of success. First years will have the opportunity to participate in the fund as well: LSE intends to create one or two internship positions for first-year students.
Chicago GSB’s Random Walks, adventure trips that give incoming students the opportunity to bond with classmates, also got off to a great start. The latest edition of Chibus explores the adventures of students to Guatemala, Peru, Thailand and Alaska. Led by second-year students, the trips provide a relaxing and fun way to ease into life at the GSB.
MIT’s Fifteen discusses a recent talk titled “Niche is the New Nation” by Susan Akkad, Senior Vice President of Corporate Marketing, Diversity, for the Estée Lauder Companies. The Retail and Consumer Goods Club, the Marketing Club, and the Minority Business Club co-hosted the popular event, which gave Sloan students insights into the changes in industry over the past several years. Susan discussed how participating in the US make-up market means “being a player in a multi-ethnic and multicultural market,” and she shed light on how Estée Lauder “believes that catering to a diverse clientele is essential to the continued growth of the company.”
Fifteen also heralds the creation of the first ever International MBA Sales Competition, hosted by the MIT Sloan Sales Club on October 18th and attended by students from many of the top business schools. Students competed for various prizes, including monetary awards, recognition and on-the-sport recruiting opportunities from sponsors including Microsoft, HP, Google, American Express, and Novell. In the final round, students needed to tackle two cases. The first case involved a one-on-one sales pitch on a case provided by American Express while the second case entailed a group sales presentation.
Stay tuned for next week’s edition of Campus Chronicles!







